Wind Chimes

This is a poem I wrote many years ago, when I was searching for just the right wind chimes that I felt my late father would like. He loved them, just as I do, and it was important for me to find a specimen which spoke to my heart, and would speak to his as […]

The Nebulous Nature of Design Artefacts

    Have you heard the term ‘Design Artefact’ before? Well, if you haven’t, you’re not alone, but if you are involved in software development, you should become a little more familiar with it – if you can – and that’s not easy in itself, because even the hottest young developer brains out there, battle […]

Navigating Unchartered Waters: Capturing the Moving Target in the Digital Era

  Navigating Unchartered Waters: Capturing the Moving Target Market in the Digital Era.     The biggest challenge facing marketers today is catching the attention of the new digital generation of consumers. Long gone are the days when marketers could dictate trends and tailor their campaign strategies to tap into the ‘pre-programmed’ masses. The next […]